Seller Stories

With live social shopping apps such as Whatnot and Tiktok Shop, this new way of shopping has reached estimated values well into the billions. But this space is ever changing, and ever growing. Seller Stories is your one stop shop for all the latest discussions surrounding everything to do with “live social shopping” and connection commerce. Because here on Seller Stories, we believe that connection and community is the backbone and future of live social shopping.

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Episodes

Wednesday Apr 15, 2026

In this episode of Seller Stories, we aim for the stars, literally and figuratively, as we take our very first TikTok Live stream to the next level. What starts as a simple experiment quickly turns into an unforgettable ride, full of surprises, lessons, and a few unexpected “moon landing” moments along the way. Oh, and we talk about the Artemis mission! 
We pull back the curtain on what it’s really like to go live for the first time: the nerves before hitting “Go Live,” the chaos of managing comments in real time, and the thrill of connecting instantly with an audience. From technical hiccups to breakout engagement wins, this episode captures the raw, unfiltered reality of stepping into live selling on one of the fastest-growing platforms out there.
Whether you’re a seasoned seller curious about live streaming or just getting started and wondering if TikTok Live is worth the hype, this episode is packed with insights, honest reflections, and practical takeaways. Tune in as we share what worked, what didn’t, and how this first stream might just be the launchpad for something much bigger.
Strap in, because this is more than just a live stream. It’s a countdown, a launch, and one giant leap into the future of selling.

Is Manifesting Bulls**t?

Tuesday Apr 07, 2026

Tuesday Apr 07, 2026

In this episode, we break down the real truth behind manifesting, and separate what actually works from what’s just noise.
We dive into the psychology of goal setting, where belief meets action, and why most people get stuck chasing outcomes instead of building systems that actually move them forward.
We also challenge some of the most common manifesting theories and reframe them in a way that’s practical, grounded, and applicable to real life.
And of course, we tap into AI news around vibe code, which is one of our new favorite things! 
As always, it’s a mix of real talk, strategy, and a few tangents along the way.

Tuesday Mar 31, 2026

This week’s episode is a special one. We got the chance to sit down and really talk shop with someone who’s been part of the CoinKrewe community from the start, a loyal supporter who’s now stepped into the arena as a seller himself, Casey Hayes.
We dive into Casey’s journey from being an active member of the community to going live and building his own presence as a seller. He shares what pushed him to take that leap, the challenges he’s faced early on, and the lessons he’s learned navigating the fast-paced world of live selling. From testing different strategies to figuring out what actually works in real time, Casey gives an honest look at what it’s like being in the trenches.
We also get into the mindset side of things, how to stay consistent, how to handle the ups and downs of live shows, and what it really takes to grow when you’re starting out. Whether you’re thinking about going live for the first time or already selling and looking to level up, there’s a lot to take away from Casey’s experience.
And of course, it wouldn’t be a CoinKrewe conversation without some laughs along the way. It’s a laid-back, real conversation packed with insight, stories, and a genuine look at what makes this community so special.

WWE Meets Live Selling

Tuesday Mar 24, 2026

Tuesday Mar 24, 2026

In this week’s episode, we dive into what it really means to become an official Whatnot Repacker and why that milestone is more than just a title. We break down the journey to getting approved, what goes on behind the scenes, and how earning that badge changes the way you operate as a seller.
We also get deep into the world of sports cards and the hobby as a whole, unpacking the strategy, responsibility, and trust that comes with repacking. From sourcing inventory and building value into your packs, to understanding buyer psychology and maintaining transparency, we cover all the key elements that separate great repackers from the rest.
Whether you’re thinking about becoming a repacker yourself or you’re just curious about how it all works, this episode gives you a real, unfiltered look at the process. We talk wins, mistakes, lessons learned, and the mindset it takes to build something sustainable in one of the most competitive spaces in live selling.

Tuesday Mar 17, 2026


In today’s episode of Seller Stories, we dive into a question many creators and sellers ask themselves: Should I start selling even if my audience is on a different platform? The answer is simple. Don’t hesitate.
If you’ve already built a following on platforms like Instagram, TikTok, YouTube, or anywhere else online, you already have the most important piece of the puzzle: attention and trust. The challenge isn’t starting from scratch; it’s learning how to bring that audience with you when you begin selling somewhere new.
In this episode, we break down practical strategies for transitioning your audience from one platform to another and turning viewers into buyers. We talk about how to introduce selling to your existing community without it feeling forced, how to communicate the value of joining you on a new platform, and how consistency and engagement can help make the transition smoother.
We also discuss the mindset shift creators need to make when moving from pure content creation into live selling and social commerce, along with simple tactics that can help your audience feel excited to follow you wherever you go.
If you’ve ever wondered whether your current audience would support you in a new space—or how to make that move successfully; this episode will give you the confidence and ideas to start making it happen.

The Right Time to Go Live

Tuesday Mar 10, 2026

Tuesday Mar 10, 2026

Starting a Whatnot channel can be exciting! The idea of going live, connecting with a community, and turning your passion for collectibles or reselling into real income is incredibly appealing. But the reality is that getting started on Whatnot isn’t always as easy as it looks from the outside.
In today’s episode, we dive into some of the hard truths about launching and growing a Whatnot channel. We talk honestly about the challenges new sellers face, including building an audience from scratch, navigating slow shows, learning how to keep viewers engaged, and understanding why some streams take off while others struggle to gain traction.Another big topic we cover is timing. When is the best time to go live on Whatnot? Is it better to stream during peak hours when more buyers are online, or during quieter times when there’s less competition? We break down the pros and cons of different time slots and talk about how scheduling can impact visibility, engagement, and sales.
 

$500 On Her First Whatnot Show

Tuesday Mar 03, 2026

Tuesday Mar 03, 2026

Chad sat down with Lisa, better known as the_vintage_pit on Whatnot and Instagram, to unpack her real, unfiltered journey into live selling. From listing her very first item on eBay to building confidence on Instagram Live and eventually launching her Whatnot shows, Lisa shares what it actually looks like to start from scratch in the vintage and thrifting space.
In this episode, she opens up about the learning curves, the mindset shifts, the fears of going live, and the small wins that built momentum. If you’ve ever wondered what it’s like to transition platforms, grow a community, and step into live selling as a brand-new seller. This is a behind-the-scenes look from someone who’s doing it in real time.
 
 

To Ban or Not to Ban?

Tuesday Feb 24, 2026

Tuesday Feb 24, 2026

In this episode of Seller Stories, we dive into one of the most controversial topics in live selling right now, like sellers banning buyers from their Whatnot channels.
When is it justified? When does it hurt your brand more than it helps? We break down the psychology behind banning, the impact it has on community trust, and the long-term consequences for sellers trying to build loyal audiences. Is banning a power move… or a growth killer?
Then we shift gears into the rapidly evolving role of artificial intelligence in live commerce. From AI moderation tools and automated clipping to smart pricing, fraud detection, and content optimization. Could AI make live selling safer and more profitable? Or does it risk stripping away the authenticity that makes live selling powerful in the first place?
This episode explores the balance between control and community, automation and authenticity, and what sellers need to understand now to stay ahead in the future of live selling.

The Hype of Live Selling

Tuesday Feb 17, 2026

Tuesday Feb 17, 2026

In the inaugural episode of "Seller Stories" we talk about our journey into this new world of live selling, social shopping, and community commerce. We talk about how we got started, have a bit of quipy banter back and forth, and really talk about what we've learned through our growth and success of starting and growing to "Premier" Whatnot shops! 

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